A backlink is also referred as an Inbound Link or IBL; it is used to increase the popularity of a website, if the user needs he can see the number of backlinks. While giving out the best seo service one must understand that more the backlinks the better is. However, is often seen that having numerous inbound links is not sufficient to get a good place in search engines such as Google. It is therefore, to fetch a better rank one must make sure using those backlinks which comes from sites that have relevant content. The greater the relevance between your website content and the content of the post with the backlink, there are chances to have a greater search engine ranking. For example, if your website is in the business of providing Print Media Services, having a backlink from websites about print media would be more efficient than having inbound links from websites that provide services on hospitality. Remember, search engines ranks only those websites that build backlinks in original way. Getting backlinks from external website is not as easy as it might seem and to keep a check on such procedure search engines use complex algorithms to calculate your ranks. However, many people use faster methods to increase instant backlinks building. Farm links are one such forged websites that are generated to bring a lot of backlinks but they are useless.
Besides enhancing your search engine ranking, powerful inbound links are also necessary for inviting thick traffic for your website. One of the easy means to spread inbound links is by reciprocal linking. The link is performed by using two or more webmasters by means of exchanging links. By applying this you are likely to get inbound link from other website and vice versa. You must also make note of irrelevant exchanging links which are normally ignored by search engines forcing a sharp downfall instead of a quality improvement. As the best Seo Service Kolkata your major concern must also be in keeping a track record on your backlinks. In this way you can find out which sites link back to your site and which doesn’t. For a frequent check up you can use tools such as Backlink Anchor Text Analysis and Domain Stats Tool. The former is used to keep track on your backlinks that are build from anchor texts while the latter abets to find your inbound links statistics by displaying your website’s backlinks from search engines, traffick rank from Alexa, and you’re listing in DMOZ or Open Directory.
Fellicia Smith works for Seo Service Kolkata and has given a brief importance about the backlinks and its usages. http://www.aanviwebservices.com will help you to know more on the inbound links and other necessary tools used by the SEO services.